Introduction
A rung below TomTom’s flagship GO 930, the GO 730 offers a ever-so-slightly shorter feature set, and purely superficial aesthetic color swap, in exchange for a $50 price cut. Buyers lose enhanced positioning technology and the ability to upgrade to handle traffic data (which the 930 can only do via Bluetooth with a cell phone and data plan, unless you spend another $50 for an RDS-TMC receiver). Other premium features, including a media player, FM transmitter, and even Bluetooth connectivity, all remain.
...the GO 730 is a perfectly reasonable middle ground between price and functionality.

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