Digital Trends

While the HD format war rages on, some companies are finding innovative and compelling product offerings. Unveiled at the 2007 International CES, the LG "Super Multi Blue" Player (model BH100) is the world's first dual-format high-definition DVD player, which plays back both Blu-ray Discs and HD DVDs. It is now available at national retail stores, such as Best Buy, Circuit City, and CompUSA, as well as regional retailers, local dealers, and online. At CES 2007, LG confided that their Super Multi Blue BH100 was an outgrowth of their originally announced stand-alone Blu-ray Disc player last year. From the outset, there has been controversy regarding the BH100. 

With LG Electronics' Super Multi Blue Player, consumers now have the convenience and flexibility of playing both Blu-ray Disc and HD DVD high-definition content. The unit blends both technologies for a consumer-focused solution to the challenges and consumer confusion of the current HD disc format war. The LG BH100 is the first and only player on the market with the capability to play both next-generation disc formats, meaning that consumers no longer have to choose between the two formats.